The Juicy London Jeweller

Timeless

Juicy Jewels

for every occasion

Timeless fine jewellery set with unforgettably juicy gemstones

Made in London

Bespoke Pieces & Engagement Rings

Bespoke is where the juiciest love lies.

There is nothing more exciting and rewarding than creating a design to mark a milestone or signify your love. 

Whatever your love story, making something entirely unique is exceptionally personal.

Gemstone Jewellery

Explore our unforgettable juicy jewels

Topaz cabochon and solid gold bracelet. Sea-themed fine jewellery. Sea-themed gold bracelet. Gold shell bracelet. Serena Ansell bespoke jewellery design. Bespoke jewellery designer London.

Gemstone Jewellery

Explore our unforgettable juicy jewels

Those Happy Places

A collection made using castings of real shells found on some of the

UK's most loved beaches

Those Happy Places

A collection made using castings of real shells found on some of the

UK's most loved beaches

Continuing the family jewellery design legacy

"Jewellery design is in my blood. Years ago, when I decided to take action and make my interest in jewels into something more, my Grandfather got out an old, dusty suitcase which had belonged to his Grandfather (my Great, Great Grandfather) who had been an incredible fine jewellery designer and maker in the late 1800s & early 1900s. He was often asked to make bespoke jewellery for official dignitaries and royalty visiting the United Kingdom. He designed and created his jewellery in his workshop, number 10 Heddon Street, W1, which is very close to where I do much of my own jewellery business.It is wonderful to feel that my love of jewellery, particularly my passion for bespoke design, has come from deep in my family history and that I can carry on our creative legacy."

Featured in